Empowering Every Learner with Flexible, Adaptive Curriculum

Our Story

Simplify Learning™ was founded in 2015 by passionate educators who were frustrated with the rigid, boxed curricula they encountered in classrooms. We saw first-hand how these one-size-fits-all programs failed to meet the needs of our diverse students, particularly those who needed targeted, specific skill practice to bridge gaps and build a strong foundation. The lack of flexibility left below-grade-level students without the tailored support they needed, and we knew there had to be a better way.

Determined to make a change, we created Simplify Writing®, the first fully customizable and flexible writing program designed to meet students exactly where they are and help them grow. Teachers could finally modify lessons to suit their unique classrooms, allowing students of all skill levels to thrive. After seeing the impact, we expanded our offerings to science, launching a hands-on curriculum that respects the real-world limits of classroom time and lack of a budget for equipment.

Today, everything we create continues to be shaped by direct teacher feedback. This ensures that our resources address the actual needs of classrooms, not just a set of standards. We’re committed to staying on the cutting edge of educational research and evidence, so we constantly update our resources to reflect best practices and new findings.

In addition to supporting classroom teachers, we are dedicated to home educators who want to give effective and easy lessons to their children. Simplify Learning™ is here to empower all educators, in schools and at home, with flexible, easy-to-use resources that children find meaningful.

Our Impact

OVER 500,000 STUDENTS REACHED

SERVING SCHOOLS IN ALL 50 STATES

OVER 20,000 CLASSROOMS USE OUR MATERIALS

Mission Statement

At Simplify Learning™, our mission is to promote equity in education by providing all students with access to high-quality, engaging, and inclusive learning materials. We believe that every child, regardless of race, ethnicity, gender, sexual orientation, socio-economic status, or ability, deserves a sense of belonging in the classroom and the opportunity to reach their fullest potential.

We are dedicated to designing lesson plans and resources that actively address our students' unique challenges. Our curriculum is crafted by experienced teachers and reviewed to eliminate any unintended bias, ensuring it is accessible and relevant for diverse classrooms. We also emphasize differentiated instruction to support students with disabilities and English learners. We believe that, with the right opportunities, all children can thrive.

We remain committed to supporting educators and fostering a partnership built on mutual respect and support. We understand the challenges of teaching—it’s one of the most demanding yet vital roles in our communities. We recognize and can relate to the pressures teachers face daily. Our mission is to make their lives easier by providing meaningful resources, flexibility, and encouragement. At Simplify Learning™, we stand ready to defend and support educators to the best of our abilities, knowing that when teachers are supported, students are empowered to thrive.

Leadership Team

April Smith

Chief Executive Officer

Laura Jones

Simplify Writing® Curriculum Development Manager

Rebecca Riddle

Simplify Science® Curriculum Development Manager

Peter Smith

Quality Control Manager

Sheri Coffman

Accounts Receivable Lead

Sarah Wilson

Homeschool Curriculum Development Manager

Core Values

Equity and Accessibility
We believe that every student deserves access to a high-quality education that meets their unique needs. Our commitment to equity drives us to create resources that are inclusive, adaptable, and responsive to the diverse backgrounds, abilities, and learning levels of students. We’re dedicated to breaking down barriers and ensuring that all children, regardless of their circumstances, have the opportunity to thrive.

Collaboration and Support
We understand the challenges of teaching and believe in forming lasting partnerships with educators based on mutual respect and support. Teaching is both demanding and deeply impactful, and we’re here to support educators every step of the way. We stand by teachers, defending their needs and celebrating their role as the backbone of education. Together, we can create positive, lasting changes for students and teachers alike.

Respect and Fairness for Our Team
We value the hard work, expertise, and dedication of our employees and are committed to treating them with respect and fairness. We ensure that everyone contributing to our programs is fairly compensated and valued for their efforts, as we believe a strong, respected team is essential to fulfilling our mission.

Giving Back to Our Community
Simplify Learning™ is dedicated to making a positive impact beyond the classroom. We give back by supporting charities that directly benefit children in our community and by sponsoring events that provide essential training and support for teachers. By investing in our community and educators, we’re contributing to a brighter future for all.